How M-Gas Became More Customer-Centric
Many operators in the clean cooking sector gather customer feedback at some point. Fewer act on it in a structured way. Fewer still measure whether the changes actually worked.
Over the past 18 months, M-Gas, a pay-as-you-go LPG provider in Kenya, did all three. Working with the Clean Cooking Alliance鈥檚 User Insights Lab, the company moved from a structured customer research program to a set of practical changes across pricing, retention, and support, then measured what happened next.
On 29 July at 14:00 EAT, join the Clean Cooking Alliance and M-Gas teams for a webinar in which M-Gas shares their story, including what it means for other operators and how they can apply some of the learnings. We鈥檒l also walk through the research approach behind it, in case it鈥檚 useful for your own teams.
Date & Time: Wednesday 29th July at 14:00 East Africa Time
Registration: Please click to register for the webinar